Toyota partners with HappyCow to help drivers find vegan restaurants

Yvonne O'Halloran

Car manufacturer Toyota and HappyCow, a popular website and app that helps people find vegan, vegetarian, and vegan-friendly restaurants in any given area, have teamed up on the Destination Assist feature on certain Toyota and Lexus models. Destination Assist is featured in nearly two million vehicles in the United States, and it allows users to press the “Destination” button on their dashboard, which will then connect them to a live representative.

What does this mean for vegans? If you’re looking for a vegan or vegetarian restaurant, all you have to do is mention that when speaking to the representative. Then, HappyCow will be used to indicate what options are available nearby. Destination Assist will help drivers narrow down their options based on their car’s location. Once an option is selected, the destination will be remotely programmed into the car’s navigation system.

Toyota reached out to HappyCow to initiate this partnership. With veganism on the rise, Toyota wanted to make it easier for their customers and drivers to find vegan options.

Currently, this option is only available in the US and can only be used with select 2020 and beyond Toyota and Lexus models. For those models, Destination Assist is offered as a free trial for the first year of a new Toyota purchase or lease. New Lexus drivers get a three-year free trial.

HappyCow continues to explore the possibility of this feature outside of the United States.

Article written by Tessa Altman- United States

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