Pamela Anderson launches Vegan bag collection with Ashoka Paris

Yvonne O'Halloran

Celebrity Pamela Anderson is known as a longtime vegan and animal-rights advocate. She has recently launched a vegan bag collection in collaboration with fashion house Ashoka Paris who are a cruelty-free business.

Anderson has been working with the brand since January 2019 alongside well-known designer David Mateo. The collection includes four vegan bags, made from apple skin and is available in four different colours. The collection debuted on May 10th.

Part of the sales from this collection will be donated to the Pamela Anderson Foundation – an initiative supporting organizations and individuals that ‘stand on the front lines in the protection of human, animal, and environmental rights’.

“Working on this Vegan bag project with Pamela, a global celebrity and committed activist is an honour and a fabulous experience,” Ashoka Paris wrote in a statement.

“Behind the star, we discovered an intelligent, approachable, sincere, and creative woman who is brimming with ideas and energy.

“It is this singularity that we have managed to express through this Pamela Anderson x Ashoka Paris collection.”

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