Join the Veganuary scavanger hunt!

Yvonne O'Halloran

Veganuary is starting off with a bang in 2023 with one person signing up to the challenge every 2.4 seconds! It has been reported that every country in the world (with the exception of North Korea) have signed up to the challenge.

One in eight Britons aged between 18 and 24 who are not vegan claim they will attempt a vegan lifestyle for the month of January.

How It All Started

When the first Veganuary began in 2014, there were an estimated 150,000 vegans in the UK. Nearly a decade later, about 6 million people have tried going vegan for January, and adopting a plant-based diet and lifestyle is seen as entirely normal, according to new research.

Polling of 2,129 adults by YouGov for the Veganuary charity also found that 85% of meat-eaters who took part have either reduced or ended their meat consumption, while 71% had heard of the pledge.

Jane Land and her partner, Matthew Glover, came up with the idea while sitting at their kitchen table in York in 2013, after he had grown a moustache for Movember.

“The words vegan January just sort of merged together,” Glover said. “To begin with, we thought, we can’t possibly sell this word Veganuary to people. And in the early stages, people couldn’t pronounce it.”

They debated whether to aim for 100 or 1,000 sign-ups in the first year, and got 3,300.

The organizers of the month-long campaign claim that during the 31 days, 207,680 metric tons of CO2 are saved, the equivalent of 2.4 million flights from London to Paris. Furthermore, 6.7 million animals are spared and 12.4 million liters of water are saved.

How To Take Part in Veganuary Scavanger Hunt

Organized by the Vegan Life Shop, this is the best month to learn about new vegan businesses. Veganuary is a time when many people are trying veganism. But veganism is far more than a diet, it’s a lifestyle. The Vegavenger Hunt seeks to draw attention to veganism beyond food.

PETA is doing some amazing work to help raise awareness around animal welfare and is also part of this scavanger hunt.

We’re vegan because we care about animals, health, and the environment. We’re committed to the Earth and are glad you are too. Did you know that the founder of Living Vegan, Yvonne O’ Halloran, is offering a free pre-designed meal plan over on her website valued at $70 to support this wonderful cause.

 At Living Vegan, we love the Earth and love our customers too. Did you know our favorite number is 11, you’ll need that number if you want to enter the amazing Vegavenger Hunt! To enter, be sure to visit all the participating groups (listed at TheVeganLifeShop) and add up all those numbers. Then email the total before noon eastern time on January 31, and you’ll be entered to win! Good luck!

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Co-founded by Accredited Professional Nutritionist and Dietitian Yvonne O’Halloran, aims to provide a safe, informative space for anyone wishing to transition to and thrive on a vegan lifestyle. Aside from the proven health benefits, a whole-food plant-based diet has massive positive impacts for the environment and all the creatures we share our planet with. Our goal is to bring you news and resources that will dispel the myths associated with veganism and make the change second nature.

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