Beyond Meat to be sold at BJ’s Wholesale and Sam’s Club

Yvonne O'Halloran

After this week, consumers will be able to buy Beyond Burgers in bulk at club stores BJ’s Wholesale and Sam’s Club. This follows the successful December launch of Beyond Meat at the majority of Costco stores in the United States.

As Sam’s Club’s first plant-based meat substitute, the Beyond Burger was previously tested at the store before they made the decision to keep the product on its shelves permanently. There, you can get an 8-pack of the vegan burger for $16.98.

For Beyond Meat, entering club stores was a logical step. Chuck Muth, the Chief Growth Officer at Beyond Meat, said, “By offering the Beyond Burger in a larger format, we’re able to provide value to consumers and a more accessible entry point for those looking to try a plant-based option for the first time or increase their adoption of plant-based meat.”

Muth also believes that moving to club stores is especially important given the country’s current situation: “With the added focus on retail the past few months as well as a shift towards less frequent, stock-up style shopping trips, out distribution in club stores has been especially critical.”

For those who don’t have a membership at the three most popular club stores, Beyond Meat’s products are available at over 25,000 other retail locations. That list includes Kroger, Walmart, Target, and Wegmans in the United States.

Article written by Tessa Altman- United States

 

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