A plant-based range is finally coming to a Mcdonalds near you!

Yvonne O'Halloran

Popular vegan company Beyond Meat has signed a three-year deal with Mcdonalds to develop a range of plant-based options to appear on menus worldwide.

Following the success of the P.L.T. (Plant, Lettuce, and Tomato) trial in Ontario, Canada, Mcdonalds began working on its ‘Mcplant’ options. As part of the agreement between Mcdonalds and Beyond Meat, the ‘Mcplant Burger’ will be trialled at test locations in Denmark and Sweden in the coming months.

Francesca DeBiase, McDonald’s Executive Vice President and Chief Supply Chain Officer said: “Our new McPlant platform is all about giving customers more choices when they visit McDonald’s,”

“We’re excited to work with Beyond Meat to drive innovation in this space, and entering into this strategic agreement is an important step on our journey to bring delicious, high quality, plant-based menu items to our customers.”

As well as the ‘Mcplant Burger’ being created with a Beyond Meat beef style patty, McDonald’s will also explore developing menu options that feature plant-based chicken, pork, and egg.

Beyond Meat founder Ethan Brown said: “We are proud to enter into this strategic global agreement with McDonald’s, an exciting milestone for Beyond Meat, and look forward to serving McDonald’s as they bring expanded choice to menus globally,”

“We will combine the power of Beyond Meat’s rapid and relentless approach to innovation with the strength of McDonald’s global brand to introduce craveable, new plant-based menu items that consumers will love.”

Article written by Martha Moody-United Kingdom

 

 

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