- Published by Yvonne O'Halloran
- Oct 7, 2020
Daiya bulk packs now available at Costco
Daiya Foods, one of the most popular vegan cheese brands, has recently launched bulk packs of its famous Cutting Board Shreds at Costco. The shreds, which are cheddar-style, will be available at 15 different locations in Los Angeles and Hawaii.
This expansion makes vegan cheese even more accessible to Americans, which was the goal, according to Daiya. The company’s Vice President of Marketing, Dan Hua, said, “This expansion into Costco means Daiya, the number one plant-based cheese brand, will be readily available for all consumers.”
The Cutting Board Cheddar Style Shreds will be available in a double pack, with each individual bag being 14.11 ounces. The suggested retail price is $11.49.
“Our larger format gives consumers an opportunity to develop new, larger recipes during a time when most are spending a lot of time at home,” Hua said. “In addition, our new cheeze shreds are made with chickpea protein and have a better flavor, melt, and stretch than you’d expect from any dairy-free cheeze, so we’re encouraging people to forget what they think they know about the taste of vegan cheeze and instead give us a try.”
Daiya recently revamped their shredded cheese recipe, claiming the new Cutting Board Shreds are stretchier and melt better.
Article written by Tessa Altman- United States
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